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As it is see, social network plays an intrinsic role within your online online strategy. The question remains, how does more traditional offline marketing fit into this package? The exact same way. All of your offline or traditional marketing should also drive people back aimed at your website. Social media marketing and email marketing all cost next to nothing but do require an purchase of time. The family can capture people on social media or our own email list, it lowers the amount funds we be compelled to spend on traditional offline marketing and advertising.